Category Archives: Hot New Releases

Social Marketing Today

Quote of the Day: Everyone lives by selling something. Robert Louis Stevenson

Social Marketing Today, Carolyn M Bowen Author
Photo Credit: Pixabay

The art of marketing is solidified when you have identified your target market, folks who are interested in your products and services and provide a means to communicate. Today, social media plays an important role in connecting with like-minded people – talking and listening. But, how do you choose which platforms to use for finding your audience and potential customers?

When you are able to see the overall picture and plan your business future, you’ve just become an author, the business end of being a writer.

Answering the Question

For me, as much as I enjoy creating and sharing photos/videos when posting about my books, I’ve got to be aware of the conversion rate. As an author, you need to know how and where to get your books in the hands of interested readers. I asked the question, where are my potential readers hanging out and what site delivers the best return on my investment?

Having lots of followers on social media isn’t the point. Having people interested in what you say and your offerings are important and play a key role in building relationships.

Many new small businesses rush to share on most or all of the social media platforms. Take your time. Begin with two or three of the major ones and expand from there, if desired.

I would suggest sites, in the least, where everyone who follows can see your posts without advertising. I’m not saying don’t advertise, you can pick a post that’s performing well within your community, tweak it and monitor the results.

My favorite social sites for some time have been Google+, Twitter, and Pinterest.

As mentioned in an earlier post, Google+ is phasing out this platform as currently operated. I’m sad. Second, Twitter has always been a great site for me although the news feed moves quickly. Your post most often has a shelf life of 30 minutes max. The good news is your posts are shown to everyone and advertising is affordable if desired. And, third, Pinterest is a fun place to show-off both personally and professionally. It is a behind the scenes kind of thing that allows followers to get to know the real you.

If you enjoy photos and following the trends for just about anything life has to offer, you’ll love this site. Me, I especially love the cute kitties, travel, fashion, and meeting book lovers!

I’m trying out a new site, MeWe.com, the next-gen social network. I like the idea of a site engineered with privacy in mind and the ability to connect with like-minded folks. I’m learning the ropes and will share more about my experiences in a later post.

Do you have favorite social media sites? I’d love to hear from you about what works for your business. Note: I’m on other social sites for various reasons – business and personal.

The Writing Life, Carolyn M. Bowen
Photo Credit: Pixabay

Latest Writing News

There’s a new mystery/thriller release coming up in my near future. If you’d like to become a part of my advance launch team and receive a free copy, sign-up below. Thank you!

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Hello, August 2018

Quote of the Day: I always prefer to believe the best of everybody. It saves so much trouble. Rudyard Kipling

August 2018, Writing Life, Summer Days

Hello, August 2018! What are your plans for this month? Many folks have summer vacations or shopping for children’s back to school clothes on their list. Me, I plan to stay in the shade unless the great outdoors beckons me.

August is typically a scorcher in the southern United States. To beat the heat, many enjoy water sports and lazy summer days on the lake. Whatever makes you happy and comfortable is the ultimate winner.

I’m fascinated by the weather and track the activity of the Atlantic hurricane season. The season began on June 1 and ends on Friday, November 30. However, it peaks in late August or early September, though storms can occur year-round. You can bet I’m ready and tuned to the weather channel.

Question: Does the weather temperature where you live make a difference in your lifestyle choices? Let me know, I’m interested in learning more about you.

Grateful, gratitude, writing life
Oh, happy day! My dreams are coming true by helping you discover yours and claiming your destiny. I am grateful for today’s happy news!

“Cross-Stepping Your Way to Success,” is currently an Amazon #1 Bestseller. Thank you for making this possible. Let me help you realize your dreams, too!

Book Description

When surfers hit the water, they use a technique called cross-stepping or moving their weight forward and backward to stay standing. Cross-stepping isn’t just a good idea for surfers, though – you, too, can metaphorically use the same strategy of zigzagging motions to achieve success.

In “Cross-Stepping Your Way to Success,”  life coach and Author Carolyn Bowen shows you how to zig-zag your way to success one step at a time. She examines grieving, life planning, owning your power, becoming health conscious, learning to love again, and more.

Read “Cross-Stepping Your Way to Success,” and you’ll discover how to maintain your balance on the choppy waters of life!

Life’s little instruction book for mastering success! Author and lifestyle coach Carolyn Bowen shows you how to zig-zag your way to success one step at a time.  Download and Read ” “Cross-Stepping Your Way to Success.”

Download Here or read FREE with Kindle Unlimited!

Latest Writing News

I’ve gone rogue and today my new book release is in a fascinating genre that’s built on my educational background and practical experience. Reviewers: Do you want to be on my launch team? If so, let me know and a Kindle version will be yours.

Where to Find My Novels

Check at your favorite online bookstores and corner bookshops. Click the direct link to begin reading on Amazon. Happy reading!


The Long Road Home: Romantic Murder Mystery


Cross-Ties: Historical Fiction Passages

I’ll be writing and sharing on social media. Hope to see you there, too! Carolyn Bowen

Social Media Hangouts!

These are a few of my social media hangouts! Drop by and say hello!

Goodreads

Twitter

Google Plus

Facebook

Love picture ideas? Me, too.  Pinners Follow Here!

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Your Key To Success: #1 Bestseller New Releases

Quote of the Day:  “The secret of life, though, is to fall seven times and to get up eight times.” ― Paulo Coelho

Author Carolyn Bowen, Cross-Steppinng Your Way To Succeess, #1 Bestseller, Amazon Hot List

Oh, happy day! My dreams are coming true by helping you discover yours and claiming your destiny. I am grateful for today’s happy news!

“Cross-Stepping Your Way to Success,” is currently an Amazon #1 Bestseller in Mental Health Law New Releases and #5 in Amazon Hot New Releases for Family & Health Law. I’ll be on the lookout for more great news! Thank you for making this possible. Let me help you realize your dreams, too!

Book Description

When surfers hit the water, they use a technique called cross-stepping or moving their weight forward and backward to stay standing. Cross-stepping isn’t just a good idea for surfers, though – you, too, can metaphorically use the same strategy of zigzagging motions to achieve success.

In “Cross-Stepping Your Way to Success,”  life coach and Author Carolyn Bowen shows you how to zig-zag your way to success one step at a time. She examines grieving, life planning, owning your power, becoming health conscious, learning to love again, and more.

Read “Cross-Stepping Your Way to Success,” and you’ll discover how to maintain your balance on the choppy waters of life!

Life’s tiny little instruction book for mastering success! Author and lifestyle coach Carolyn Bowen shows you how to zig-zag your way to success one step at a time.  Download and Read ” “Cross-Stepping Your Way to Success.”

Download Here or read FREE with Kindle Unlimited!

Latest Writing News

I’ve gone rogue and today my new book release is in a fascinating genre that’s built on my educational background and practical experience. Reviewers: Do you want to be on my launch team? If so, let me know and a Kindle version will be yours.

Where to Find My Novels

Check at your favorite online bookstores and corner bookshops. Click the direct link to begin reading on Amazon. Happy reading!


The Long Road Home: Romantic Murder Mystery


Cross-Ties: Historical Fiction Passages

I’ll be writing and sharing on social media. Hope to see you there, too! Carolyn Bowen

Social Media Hangouts!

These are a few of my social media hangouts! Drop by and say hello!

Goodreads

Twitter

Google Plus

Facebook

Love picture ideas? Me, too.  Pinners Follow Here!

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